Here’s a shocker….I am a regular user of social media. I love social media for a variety of reasons. The most important one, by far, is that our family has made a few big moves the last couple of years and in the wake of our moves, we’ve left behind all of our family and a lot of amazing friends. Social media has been a great way for us to stay connected to all those people by allowing us to stay in touch.
Until recently, I only used Facebook but when I opened Capio Creative Co. I thought I should explore other platforms and lately I have been loving Instagram. I know, I know, I am late to the game on this one… but I had no idea how amazing Instagram was and now I’m hooked. The photographer in me loves that the main focus is ALWAYS the pictures.
From a business perspective Instagram seems to be the “it” place for social media marketing. It is a great way to interact and grow your audience while telling the story of your business and product.
We’ve been working with Burt’s Tees on their social media marketing by creating images that showcase their product and engage their audience. Our shoots have included a lay flat session and an on-location shoot where we visited a few cool new spots including 5 Borough Bagels in Clive, IA.
Here are a few of my favorites from our shoot and don’t forget to follow us on Instagram @capiocreativeco for fun behind the scenes and sneak peeks.